Month: January 2006

Missing the point

I received an email yesterday today from Truewell which had my name and 536 others in the “To:” field, effectively exposing all their wouldbe leads to one another. I post it here as an example of the kind of simple mistake companies make before ever even getting the relationship off the ground. Also note the spelling and grammar mistakes throughout.

On Jan 30, 2006, at 3:57 PM, Robert Satrom wrote:
Hi my name is Rob Satrom and I am with TrueWell, Inc. we help ministries with websites and online communities. You had requested some information from us and I am writing you a personal email to see if you had received our automated email with that information (it sometimes goes to your junk email box)? TrueWell is a website builder and service that is really easy to use, it takes the need for technologists out and allows communicators to do what they do best.
Send me an email and tell me a little bit about you and your Ministry, I would like to hear your ministries mission and dream. Our tool has enabled thousands of communicators get there youth and congregation on the Internet with a dynamic site that allows them to not only increase communication but to delegate parts of their website to save them time.

Posted in Design, Writing
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