Blog Archives

Social Media Plan Questions & Tensions

John Saddington (@human3rror on twitter) and Tony Steward (@tonysteward) presenting here at Ministry 2.0 conference all day. Their first presentation was on the questions to answer and the tensions to address in getting your social media strategy, plan, and project out the door.

I expect there is more to what John calls the “Post Method”, but the challenges covered in this short MP3 recording of their talk include:

  • Who is your audience?
  • Who will champion this plan and strategy?
  • Who will execute this plan and strategy?
  • Who will not be participating?
Posted in Best Practice, Change Management, Design, Research & Development, Strategy & Planning, Web Ministry

IRC is the Ham Radio of the Internet

Jumping into the Church IT IRC channel today, it occurred to me that IRC is the Ham Radio of the Internet. Here is why:

  1. You have to be old to remember it’s good-old-days.
  2. It doesn’t come with any training at all.
  3. Has it’s own etiquette and cultural norms, which you only find out by doing the wrong thing publicly.
  4. Signing off and on isn’t easy… the commands aren’t self-evident.
  5. Finding your friends is hard.
  6. It is used in emergencies when more traditional communications are down.
  7. You fire a message and can’t forget… you have to wait for a response before moving on to other things (unlike Skype or Google Chat which will obnoxiously make noises at you).

There has been a lot of noise recently about Twitter as communications platform for the future. I don’t mind the projectionists prognosticating about Twitter killing other mediums, but one thing that bothers me is that unlike Ham Radio and IRC, Twitter isn’t built on standard protocols or an open network.

Posted in Applications Development, Best Practice, Research & Development, Telecommunications